by efc8d | Jan 3, 2023 | Advertising, Business, Social Media, Tech
As someone who has been following the digital advertising industry for some time, I’ve been thinking a lot about the potential impact of a decline in Facebook’s popularity. For years, Facebook has been a dominant player in the space, with a massive user... 
by admin | Nov 19, 2021 | Advertising, Business, Portfolio
What Is Geofencing Advertising Geofencing advertising is a form of targeted advertising that delivers a message based on the device’s location. It is a very n efficient approach to contact potential clients in their immediate vicinity without requiring them to... 
by admin | Jul 31, 2021 | Advertising, Business
Introduction to Google AdWords Google AdWords is a cost-per-click (CPC) advertising service on Google that allows advertisers to display ads on Google Search, the Google Display Network, and YouTube. Advertisers pay when someone clicks on their ad. Compared to other... 
by aggregation | Jun 17, 2021 | Advertising, Business, Social Media
Instagram is pushing ahead with the expansion of Reels ads, with the new format to be made available in all regions from today. As per Instagram: “After testing in select countries, today we’re launching Reels ads to the world. Reels is the best place on... 
by aggregation | Apr 8, 2021 | Advertising, Business, Social Media, Tech
Snapchat has taken another step in its shift towards integrated eCommerce with the acquisition of Screenshop, an app which scans your photos to identify your desired style choices, then provides clothing recommendations based on those findings. As reported by The... ![30 Proven Ideas to Increase Online Sales on Your eCommerce Website [Infographic]](https://steppemedia.com/wp-content/uploads/2021/03/myriam-jessier-eveI7MOcSmw-unsplash.jpg)
by aggregation | Mar 24, 2021 | Advertising, Business, Social Media
Are you looking for ways to increase sales on your eCommerce website? Want to improve the conversion rate on your online shop? Digital marketing consultant Shane Barker shares his tips for success in this infographic. First, Barker covers some common conversion...