by efc8d | Jan 3, 2023 | Advertising, Business, Social Media, Tech
As someone who has been following the digital advertising industry for some time, I’ve been thinking a lot about the potential impact of a decline in Facebook’s popularity. For years, Facebook has been a dominant player in the space, with a massive user... 
by admin | Oct 31, 2021 | Business, Social Media
Check that the social media banners reflect the branding of the website. Facebook and Twitter provide us with greater flexibility and creativity. Video banners are now permitted on Facebook. Develop your Key Performance Indicators for measurement; Reach (the number of... 
by aggregation | Jun 17, 2021 | Business, Real life, Social Media
With TikTok becoming a key promotional platform for musicians, and an increasingly viable pathway to exposure for many unsigned artists, the bigger players are also keen to highlight their potential for the same, with YouTube recently noting that it paid out over $4... 
by aggregation | Jun 17, 2021 | Advertising, Business, Social Media
Instagram is pushing ahead with the expansion of Reels ads, with the new format to be made available in all regions from today. As per Instagram: “After testing in select countries, today we’re launching Reels ads to the world. Reels is the best place on... 
by admin | Jun 17, 2021 | Business, Social Media
Ahead of its International Small Business Week, Google has expanded editing capabilities for Google My Business (GMB) profiles in Search and Maps, the company announced Thursday. It is also offering a free trial of Pointy, a platform that enables local businesses to... 
by aggregation | Apr 8, 2021 | Advertising, Business, Social Media, Tech
Snapchat has taken another step in its shift towards integrated eCommerce with the acquisition of Screenshop, an app which scans your photos to identify your desired style choices, then provides clothing recommendations based on those findings. As reported by The...